آموزش توانمندسازی فروش (Sales Enablement) - آخرین آپدیت

Adopting a Sales Enablement Mentality Adopting a Sales Enablement Mentality

• Introduction to the Program Introduction to the Program

• Course Introduction Video Course Introduction Video

• Careers in Sales and Customer Relationship Management Careers in Sales and Customer Relationship Management

• Weekly Introduction: Adopting a Sales Enablement Mentality Weekly Introduction: Adopting a Sales Enablement Mentality

• Why You Need Sales Enablement Why You Need Sales Enablement

• Developing a Sales Enablement Strategy Developing a Sales Enablement Strategy

• Sales Enablement in Action Sales Enablement in Action

• The Importance of Having a Vision and Setting Goals The Importance of Having a Vision and Setting Goals

• Creating a Revenue Goal Creating a Revenue Goal

• Leads and the Sales Pipeline Leads and the Sales Pipeline

• The Importance of Lead Qualification The Importance of Lead Qualification

• Identifying Fit and Sales Readiness Identifying Fit and Sales Readiness

• Mastering Lead Qualification Mastering Lead Qualification

• Weekly Review: Adopting a Sales Enablement Mentality Weekly Review: Adopting a Sales Enablement Mentality

Managing for Sales Enablement Managing for Sales Enablement

• Weekly Introduction: Managing for Sales Enablement Weekly Introduction: Managing for Sales Enablement

• The Importance of the Sales and Marketing SLA The Importance of the Sales and Marketing SLA

• Creating an SLA for Your Teams Creating an SLA for Your Teams

• Optimizing Your SLA Optimizing Your SLA

• Beyond the SLA Beyond the SLA

• The Importance of Smarketing Meetings The Importance of Smarketing Meetings

• Planning an Effective Smarketing Meeting Planning an Effective Smarketing Meeting

• Running an Effective Smarketing Meeting Running an Effective Smarketing Meeting

• Weekly Review: Managing for Sales Enablement Weekly Review: Managing for Sales Enablement

Making the Connection with Your Buyer Making the Connection with Your Buyer

• Weekly Introduction: Making the Connection with Your Buyer Weekly Introduction: Making the Connection with Your Buyer

• Introduction to Buyers Introduction to Buyers

• The Importance of Buyer Personas The Importance of Buyer Personas

• Developing Your Buyer Personas Developing Your Buyer Personas

• Developing Your Buyer Persona: Application Developing Your Buyer Persona: Application

• The Importance of Jobs to Be Done The Importance of Jobs-to-Be-Done

• Rethinking Your Competition Rethinking Your Competition

• Uncovering Your Customers'Jobs Uncovering Your Customers' Jobs

• Uncovering Your Customers'Jobs: Application Uncovering Your Customers' Jobs: Application

• The Importance of Hero Statements The Importance of Hero Statements

• Being a Hero to Your Customers Being a Hero to Your Customers

• What Does Being a Hero Look Like? What Does Being a Hero Look Like?

• Creating a Hero Statement Creating a Hero Statement

• Weekly Review: Making the Connection with Your Buyer Weekly Review: Making the Connection with Your Buyer

Using Content as a Sales Tool Using Content as a Sales Tool

• Weekly Introduction: Using Content as a Sales Tool Weekly Introduction: Using Content as a Sales Tool

• The Importance of Content in Sales Enablement The Importance of Content in Sales Enablement

• Using Pre Sale Content to Enable Sale Using Pre-Sale Content to Enable Sale

• Using Content during the Sales Process Using Content during the Sales Process

• Content Strategy in Action Content Strategy in Action

• The Importance of Company Wide Collaboration The Importance of Company-Wide Collaboration

• Designate a Content Manager Designate a Content Manager

• Getting Sales Involved in Content Creation Getting Sales Involved in Content Creation

• Making Content Creation a Company Wide Initiative Making Content Creation a Company-Wide Initiative

• Getting Started with Video Content Getting Started with Video Content

• Why is Writing an Important Business Skill? Why is Writing an Important Business Skill?

• The Research Process The Research Process

• What Goes into an Outline? What Goes into an Outline?

• The Pain of Writing the First Draft The Pain of Writing the First Draft

• Writing Impactful Introductions and Conclusions Writing Impactful Introductions and Conclusions

• Top Writing Tips from Daniel Pink Top Writing Tips from Daniel Pink

• A Guide to Self Editing A Guide to Self-Editing

• Weekly Review: Using Content as a Sales Tool Weekly Review: Using Content as a Sales Tool

Continuing Enablement after the Sale Continuing Enablement after the Sale

• Weekly Introduction: Continuing Enablement after the Sale Weekly Introduction: Continuing Enablement after the Sale

• The Importance of Customer Enablement The Importance of Customer Enablement

• Helping Customers Fire their Old Solutions Helping Customers Fire their Old Solutions

• Encouraging People to Buy from You Again Encouraging People to Buy from You Again

• Helping Your Customers Do the Job They Hired Your Product to Do Helping Your Customers Do the Job They Hired Your Product to Do

• The Importance of Technology in a Sales Enablement Strategy The Importance of Technology in a Sales Enablement Strategy

• Choosing the Right Technology Choosing the Right Technology

• What Does a Technology Strategy Look Like? What Does a Technology Strategy Look Like?

• Project Overview Project Overview

• Congratulations! Congratulations!