آموزش بینش‌های کاربردی در بازاریابی معنا‌دار - آخرین آپدیت

Meet Dr. Schweidel & Course Overview Meet Dr. Schweidel & Course Overview

• Meet Dr. Schweidel Meet Dr. Schweidel

Exploring your Data with Visualization and Descriptive Statistics, Part 1 Exploring your Data with Visualization and Descriptive Statistics, Part 1

• Course Objectives & Example 1: Political Advertising Expenditures Course Objectives & Example 1: Political Advertising Expenditures

• Course Goals & Example 2: Performing Arts Centers Course Goals & Example 2: Performing Arts Centers

• Organizing Data Organizing Data

• The Motion Picture Industry The Motion Picture Industry

Exploring your Data with Visualization and Descriptive Statistics, Part 2 Exploring your Data with Visualization and Descriptive Statistics, Part 2

• Excel Analysis of Motion Picture Industry Data Excel Analysis of Motion Picture Industry Data

• Displaying Conditional Distributions Displaying Conditional Distributions

• Analyzing Qualitative Variables Analyzing Qualitative Variables

• Steps in Constructing Histograms Steps in Constructing Histograms

• Common Descriptive Statistics for Quantitative Data Common Descriptive Statistics for Quantitative Data

Regression Analysis for Marketing Data Regression Analysis for Marketing Data

• Regression Based Modeling Regression-Based Modeling

• Introduction to Customer Analytics Introduction to Customer Analytics

• Customer Choices Drive Business Decisions Customer Choices Drive Business Decisions

• Illustrating Customer Analytics in Excel Illustrating Customer Analytics in Excel

From Analysis to Action From Analysis to Action

• Customer Valuation Excel Demonstration Customer Valuation Excel Demonstration

• Inventory Management Excel Demonstration Inventory Management Excel Demonstration